Assahafa.com
Morocco’s co-hosting of the 2030 FIFA World Cup represents the culmination of decades of persistent effort as the North African country will share hosting duties with Spain and Portugal. This achievement comes after five previous unsuccessful bids over 30 years.
The Spanish Elcano Royal Institute for International and Strategic Studies published an analysis on May 26, examining Morocco’s strategic approach to what will be one of the world’s most-watched sporting events.
Antonio Navarro Amuedo, author of the report titled “World Cup 2030: The Deployment of Moroccan Soft Power on the Field,” dissects how Morocco views the tournament as a strategic soft power opportunity that serves multiple objectives beyond sports.
It aims to enhance Morocco’s international image, strengthen economic development through infrastructure projects, and “reinforce the monarchy’s political stature”—although the reality is that it is already anchored in centuries-old legitimacy since the founding of the Alaouite dynasty.
The report positions the World Cup within Morocco’s broader foreign policy strategy, which includes diversifying international alliances and reaffirming its sovereignty over the southern provinces in the Western Sahara.
Source: Morocco word news
