Assahafa.com
The project incubation program of the Bayt Mal Al-Quds Acharif Agency (BMAQ Innovation Hub), dedicated to the 5th cohort of Palestinian startups operating in the fields of creativity and innovation for the year 2026, concluded on Sunday in Casablanca, with financial support from the Ministry of Digital Transition and Administrative Reform.
In a statement, the Agency indicated that members of this cohort benefited from an advanced marketing masterclass at the National School of Commerce and Management of Casablanca (ENCGC), focusing on the latest trends in brand creation and personalization, as well as consumer behavior analysis and marketing segmentation strategies.
This event provided an opportunity for interaction with student project holders through sessions dedicated to presenting and discussing innovative ideas before a jury composed of Palestinian entrepreneurs, according to the same source.
This enabled participants to gain practical experience in analyzing business models and assessing the viability of startups.
According to the statement, this visit is part of an integrated vision of the Agency’s incubator, aimed at enabling Palestinian startups to draw inspiration from international best practices and engage with efficient innovation ecosystems, in order to strengthen their competitiveness and support their growth and expansion trajectory.
The activities of this cohort concluded with the awarding of participation certificates to its members, who expressed their admiration for Morocco’s experience in innovation, emphasizing that this visit represented an opportunity to establish future partnerships and draw inspiration from successful models adaptable to the Palestinian context.
The incubation program of the Bayt Mal Al-Quds Acharif Agency, launched three years ago as part of its 2024-2027 digital strategy, has so far benefited 34 startups operating mainly in the fields of artificial intelligence, science, education, health, agriculture, and fintech.
Source: map
